All eyes were on Kim Kardashian when she showed up at the 2022 Kylie Cosmetics x Ulta Beauty launch party with her hair slicked back in what appeared to be a cross between a bun and a low ponytail, per POPSUGAR. Since then, the internet has been divided over the laidback look. But that hasn't stopped Kardashian from incorporating the ponytail bun into her everyday aesthetic.
The beauty icon rocked this hairstyle again at Fendi Baguette 25th Anniversary Show at New York Fashion Week, and one more time while promoting Hulu's "The Kardashians" on "Good Morning America". In September 2022, Chris Appleton posted an Instagram reel of Kardashian's lowkey hairstyle at NYFW. The hairstylist told Vogue that the updo, which he nicknamed the wet flip bun, is his casual take on its more prim and proper counterpart. "A bun can look quite serious — this one is less done," Appleton explained. Appleton swears by using a bun to hide greasy hair, so it makes sense that he would gravitate to this half-up, half-down do.
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